& Marketing Agency

Want to explore overseas market? Talk to us!

Business Meeting

Founder Ina Yoon DipWSET

Ina is a qualified and experienced wine professional, international trade specialist, and Asian wine export market specialist. Before she found Harp & Wine, she involved in the New Zealand wine industry more than 10 years, retail to export sales. With her recent role, she looked after multiple overseas market including the USA, Singapore, Australia, Taiwan, Japan, Middle East and some European markets. Ina has successfully launched multiple NZ wine brands in Asian countries. She is originally from South Korea, worked and studied in Japan and France, have close networks in South East Asia and China. Her multiple language ability and a natural understanding of the markets are few of her core skills. She is a self-ambassador of beautiful NZ wines and love to share her passion and knowledge of NZ wine through her social media: www.instagram.com/nzwine_ina

If you are interested in exploring Asian markets, talk to Ina and her team today.

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Our Service


Export agency

Are you a winery who is interested in exploring new export markets? Talk to the specialist today. We will help you to find right buyers at a reasonable price.


digital marketing

Do you need an extra exposure on your wine, both for NZ & international market? Get an extra help from Ina to build a brand awareness for your wines. Ina uses various digital channels to talk about your wines.



Do you need a general consulting with export markets, retailing or in general in wine? Let Ina help you.